Function, tool and facilitator – the dichotomy of social media
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The document discusses the changing landscape of social media over the past 10 years and the dichotomy it presents. To measure success on social media, businesses must review their content and audience engagement. Aspects to consider for social media include customer relationships, marketing, employee engagement, brand awareness, and searchability. While social media can increase sales, its true power means businesses will flourish if using it correctly.
Function, tool and facilitator – the dichotomy of social media
- 1. Social Media Education, Training & Support Function, Tool and Facilitator – The Dichotomy of Social Media www.mysocialintelligence.com
- 2. The Dichotomy of Social Media The landscape in the world of Social Media space has shifted and morphed tremendously in the past 10 years. @ 2013 Social Intelligence Limited
- 3. Snapchat, Instagram, Whatsapp ….. @ 2013 Social Intelligence Limited
- 4. Path During The Social Media Journey To measure your success , which need not be just sales, you must review your content and the hang-outs of your audience. @ 2013 Social Intelligence Limited
- 5. A Crucial Aspect …. • Customer Relationship and Service • Marketing & Communication • Employee Engagement • Brand and Public awareness • Searchability ...are some aspects to consider. @ 2013 Social Intelligence Limited
- 6. Social Media Is Not A Sales Channel Social media will contribute to sales increasing… but the power of it means that if you are doing it right – your business will flourish. @ 2013 Social Intelligence Limited
- 7. Thanks for watching the quick share of this post... Want to read the full blog post with all our guidance? You can read it here: The Social Intelligence Blog Meet the author: Shelley Röstlund @ 2013 Social Intelligence Limited
- 8. Who Are We? Connect with us We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com @ 2013 Social Intelligence Limited